How do you follow up one of the top selling hybrid vehicles of 2013? By adding R-Design attributes of course! Volvo looks to improve upon already great plug-in hybrid sales with the V60 Plug-in Hybrid with R-Design.
The V60 Plug-in Hybrid with R-Design features a handful of unique attributes to create a sporty presence that you don’t normally expect from a hybrid. Black nubuck textile and perforated leather sports seats give passengers the feel that they are sitting in a sports car. And the black leather and contrasting stitching on the inlays only adds to the feeling.
A five cylinder 2.4 liter turbodiesel engine with six speed automatic transmission powers the V60 Plug-in Hybrid with R-Design. The electric motor powering the rear axle gets its power from an 11.2 kWh lithium-ion battery. The driver is capable of switching between the diesel engine and electric motor with just the press of a button.
“We sold almost 8,000 plug-in hybrids in 2013. Adding the R-Design dynamic attributes to the V60 Plug-in Hybrid – the world’s first diesel plug-in hybrid – will give its attractiveness another boost. The customer gets segment-topping performance combined with outstanding efficiency,” says Alain Visser, Senior Vice President Marketing, Sales and Customer Service at Volvo Car Group.
Volvo looks to continue their success in the hybrid market with the V60 Plug-in Hybrid with R-Design. And if numbers from last year are any indication, they should have no trouble achieving their goals.